optimize ebay listings

8 Powerful eBay Listing Optimization Practices that Skyrocketed Our Sales

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We’ve already mentioned how important it is to grow your business using the lean startup method, which basically means to treat your eBay business as an ongoing process and use testing to learn what works best. Then apply the winning tactics to all of your listings. This week, we’re going to reveal powerful eBay listing optimization tips that will win you more sales over time. To do that, we asked Dr. Aron Hsiao, one of the top…
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55% of eBay Transactions are Touched by Mobile, Are Your Listings eBay Mobile Friendly?

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Fact 1: 55% of eBay transactions are touched by mobile Fact 2: 99% of eBay listings are NOT eBay mobile friendly Scott Schenkel (eBay Chief financial officer): “…at this point, the total eBay mobile volume is 44%, and the percent of GMV (Gross merchandise volume) touched by mobile is 55%. So this is obviously a larger and larger channel for us.” According to Google executive, Jerry Dischler:  “Google Is Now Getting More Searches From Mobile…
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eBay sales down social proof

eBay Sales Down? Elements You Must Improve in your listing – Part 3: Social proof

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Do you know the type of situations when you see a crowd of people and you feel an uncontrolled urge to join them and see the thing they are excited about? This is exactly what social proof is – “Put simply, it’s the positive influence created when someone finds out that others are doing something.” Aileen lee, Founder & Partner @ Cowboy Ventures (more…)
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The Perfect eBay Listing: How We Increased Our Sales by 220%

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Our story starts out a few years ago when I was shopping around eBay for a GPS device. I ended up making a questionable purchase from an anonymous seller in China. The listing for the item had a formidable wall of text, mixed media font styles and colors, and even a smattering of kitschy pictures completely unrelated to the product being sold.

What was this disorganized mayhem?

It was not the item or the seller, but the listing itself that triggered my bias against purchasing this product. The phrase, “you get what you pay for,” ran through my head more than once. However, I bit the bullet and made the purchase because hey, it was cheap.

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